Case Studies

Octopus

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​Octopus CRM is a Chrome extension designed to automate and enhance LinkedIn activities, streamlining lead generation and social selling processes. It offers a suite of features that allow users to automate tasks such as sending connection requests, messaging, profile visits, and skill endorsements, thereby saving time and increasing efficiency. Compatible with LinkedIn Free, Sales Navigator, Premium, and Recruiter Lite accounts, Octopus CRM serves as a versatile tool for sales professionals, marketers, and recruiters aiming to expand their professional networks and improve outreach efforts. Octopus CRM serves as a robust tool for automating LinkedIn prospecting activities, offering a range of features to enhance lead generation efforts. While it presents significant advantages in terms of efficiency and affordability, users should exercise caution to avoid potential LinkedIn restrictions and assess whether the feature set aligns with their specific requirements.​

Chrome Extension Features

  • Automated Connection Requests: Send personalized connection invitations to second and third-degree LinkedIn connections automatically, facilitating network expansion. ​
  • Mass Messaging: Broadcast messages to first-degree connections in bulk, simplifying communication with your network. ​
    Profile Visiting: Automatically visit LinkedIn profiles to increase visibility and attract profile views from potential leads. ​
  • Skill Endorsements: Endorse skills of your connections automatically, encouraging reciprocal endorsements and strengthening professional relationships. ​
  • Campaign Management: Create and manage multiple LinkedIn campaigns, keeping different target audiences organized and streamlining outreach efforts. ​
  • Marketing Funnel Creation: Build customized sequences of automated actions to guide prospects through a personalized engagement process.

Pricing

Octopus CRM’s extension for LinkedIn automation is offered under subscription tiers. Their annual pricing (per user) is: Starter $6.99/month, Pro $9.99, Advanced $14.99, and Unlimited $24.99. Month-to-month rates are higher ($9.99/$14.99/$21.99/$39.99 respectively). All plans include the Chrome extension. The “Unlimited” plan (while still limited in actual invites by LinkedIn) allows connections via email and works with all account types. Therefore, the extension is free to add, and you pay for whichever Octopus CRM plan (by monthly/annual subscription) to use its features fully.

Pros

  • User-Friendly Interface: Users appreciate the intuitive design, making it easy to set up and manage campaigns. ​
  • Effective Automation: The tool effectively automates LinkedIn tasks, saving users significant time in their prospecting efforts. ​
  • Affordable Pricing: Offers competitive pricing plans suitable for individuals and small businesses. ​

Cons

  • Risk of LinkedIn Restrictions: Some users have reported account restrictions due to automation, emphasizing the need for cautious use. ​
  • Limited Advanced Features: Lacks some advanced functionalities found in higher-priced competitors. ​
  • Customer Support Concerns: A few users have expressed dissatisfaction with the responsiveness of customer support. ​

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