Case Studies

Outreach Everywhere

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Outreach Everywhere is a Chrome extension developed by Outreach.io, designed to integrate seamlessly with platforms like Gmail and Salesforce to enhance sales engagement workflows. By embedding Outreach's functionalities directly into these platforms, it enables users to manage communications, tasks, and prospecting activities without switching between multiple applications.

Chrome Extension Features

  • Gmail Integration: Access Outreach tools within Gmail to add prospects to sequences, utilize templates, set reminders, and track engagement directly from the inbox. ​
  • Salesforce Compatibility: Integrate with Salesforce to make calls and send emails directly from the Salesforce interface, with automatic detection of contact information. ​
  • Automated Prospect Creation: Automatically add new email contacts as prospects, ensuring the CRM remains updated effortlessly. ​
  • Meeting Scheduling: Insert proposed meeting times or share calendar links directly from Gmail, simplifying the scheduling process. ​
  • Follow-Up Reminders: Set email reminders and create tasks within Outreach to ensure timely follow-ups and prevent leads from slipping through the cracks.

Pricing

Outreach’s Chrome extension (“Outreach Everywhere”) is bundled with Outreach’s platform. Outreach’s pricing is generally custom-quoted, but published reports note the Standard plan starts at about $100/user/month (billed annually). The extension itself is provided at no additional cost to Outreach subscribers. Therefore, to use Outreach Everywhere, you need an Outreach account (starting around $100/mo/user for the entry plan), but there is no separate extension fee – it’s simply included with your Outreach license.

Pros

  • User-Friendly Interface: The extension is praised for its intuitive design, making it easy to navigate and use. ​
  • Seamless Integration: Users appreciate its smooth integration with Gmail and other tools, enhancing workflow efficiency. ​
  • Effective Email Tracking: The real-time notifications for email opens are highlighted as a valuable feature for timely follow-ups.Streamlined
  • Workflow: Users appreciate the integration with Gmail and Salesforce, allowing for efficient task management without switching between platforms. ​
  • Effective Follow-Up Management: Features like reminders and task creation help ensure that follow-ups are timely and no leads are overlooked. ​
  • Enhanced Communication Tracking: The extension facilitates better tracking of communications, aiding in maintaining organized and effective outreach efforts. ​

Cons

  • Performance Issues: Some users report frequent crashes and the need for constant page refreshing, particularly within Salesforce, leading to workflow disruptions. ​
  • Browser Compatibility: The extension is specifically designed for Chrome, which may limit functionality or cause compatibility issues in other browsers. ​
  • Integration Challenges: Users have noted occasional difficulties with the extension's integration with other tools, which can hinder its effectiveness. ​

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